Take a look at this snap of the Teen section at the good ol’ B&N and tell me if you see what I see.
I see a metric ton of red, black, and purple. A good assortment of chillingly beautiful, yet otherworldly faces. And confirmation that vampires aren’t just a thing in teen fiction anymore; they’re The Thing.
This, my friends, is the power of marketing, and of storytelling. Between them, Stephanie Meyer and her publisher have moved an entire generation. I predict we’ll be seeing ripples of this effect in adult fiction for years to come.
3 Comments
i hate it that vampires are now "the thing" because it used to, or atleast seemed to, be just me who liked them and now i walk down the halls at school and i feel awkard since i'm not the only one who's in love with vampires anymore…
I'm loving your blog.
Will definitely follow!
http://theboyfriendshopper.blogspot.com/
It's hard to be well versed in the sciences and suspend disbelief when reading about vampires (or watching them in cinema). But I think it's all about these creatures being some kind of literary device for enhancing a storytellers's ability to further explore the human condition.
It's fun to be a victim of clever marketing every now and then.
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